About ADG
ADG is a small team of experienced strategy and design professionals focused on the conception and design of current and next-generation interactive content and applications. We are unique in that we have experience in both the interactive marketing/advertising and the digital product development worlds: we are equally at home in advertising agencies and Silicon Valley start-ups. Our ongoing work maintains about a 50:50 balance between the two, for a real important reason:
We believe that service companies need to learn more about developing breakthrough products, and product companies need to learn more about enabling breakthrough service in the digital interactive environment. We try to bring the best characteristics of each world to the other. We do it by staying in close touch with both.
We work best from an initial brief through the conception and definition of a product or campaign, leaving the majority of the execution and maintenance to in-house teams. While we’re comfortable providing direction, we’re not talking heads. We know the tools and technologies intimately, which means what is conceived can be built and maintained. Factis non verbis. We’re easy to work with, we integrate well, we re-energize your people. We do this because we love it.